Website design, development and hosting
Vapour Trail are Website Designers and Developers. Most people are familiar with the term “website designer” and getting your website to look good is an important part of our work. But website development is vitally important too. Development refers to the techy stuff behind the scenes. Making sure that the website loads in the browser … Read more
This is an all too familiar story. I talk to a business owner about their existing website and the tale goes something like this …
“we’ve been in business a few years now and when we started my nephew/friend/IT student/bloke at the pub made us a website. It’s looking a bit old now and we want to update but we have lost touch/they don’t have the time/they don’t do that anymore and we don’t know what to do”.
Blogging is about writing your own stuff on the web. No need for a webmaster, just you, the computer and an audience. This is an enormously powerful tool for business. Have you just finished a job you are particularly proud of? Blog about it. Do you want to demonstrate you have got to grips with … Read more
I would recommend that any new business website included the following features: Content Management System (CMS) A CMS allows persons other than a website designer to update the website. This can be the site’s owner or designated administrator, third party search engine optimisation (SEO) specialist or marketing specialist. Fresh, optimised content is essential to keeping … Read more
Websites are designed to present to the viewer in a controlled way. Headers, sidebars and footers all appear in defined places. Consistent fonts and colours will be used throughout. When the website based on WordPress, the “rules” for the appearance of the website are contained in the theme The WordPress theme is a package of … Read more
We have just launched the website for local Healer Paula Adams. Paula is a Brennan Healing Science Practitioner and Mudita Healer. She holds classes and consultations in the East Grinstead and Forest Row areas. The new website is based on the WordPress platform, so that Paula can write a blog and maintain the content of … Read more
The Jolly Farmers pub at Purley recently asked us to redesign their website. The Jolly Farmers is a traditional pub that also offers food every day and regular events. The new website is based on the WordPress Content Management System so the pub management have full control over the content of the website. This means … Read more
A WordPress Theme is the set of instructions that defines how your website will look. It controls the font, layout, colours, module positions and all those other elements that determine the styling of the finished website. You could have a bespoke theme created so the your website was completely unique, but that is likely to … Read more
All our WordPress websites are delivered with the Yoast SEO plugin installed. This plugin helps the post author analyse their post and optimise it to be found by search engines. It’s a very useful tool and can really help you get the most value out of page and post content. As with all new things, … Read more
We supply our WordPress websites with the Yoast WordPress SEO plugin installed. This is a a great tool for fine-tuning the content of your pages and posts so that are most effectively read by search engines. Using the plug in is a bit daunting at first, so here is a introductory video tutorial to help … Read more